MediaWise is well known for its love of bikes and is delighted to be helping with publicity for the “Razor Ride” which is raising money for our client GriefLine Community and Family Services.
On Monday 7 November ten cyclists will set off on a ride over six days from Canberra to Melbourne to raise funds for suicide prevention. The ride will be led by co-Founder of the Chamberlain Foundation and Senior AFL Field Umpire, Ray Chamberlain.
For Ray, the cycle ride and his commitment to GriefLine has grown over the past four years.
“In that time many people close to me have suffered greatly with mental illness. Some have triumphed and found their way out of the darkness and some have paid the ultimate price, losing the battle with depression and sadly, their life. These people have left an indelible mark and the memories will never leave me,” Ray Chamberlain said.
In 2015, Ray, together with his brothers Peter and Brian, established a Foundation to support organisations providing services to people suffering with mental illness and suicide.
Since its conception, the Chamberlain Foundation has raised $50,000 for suicide prevention. The proceeds from the Razor Ride will be used to fund pilot programs identified by both GriefLine and the Chamberlain Foundation in an attempt to further curb the instance of suicide and help support those finding themselves at such a point in their lives along with those closest to them.
Publicity has started with upcoming results in the Herald Sun, ABC radio, 2AY (Albury) and the Mordialloc Chelsea Leader.
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